Enrollment Increase
Michael Kinney
Issue date: 4/26/07 Section: News
According to officials at Utica College, enrollment will be increasing next semester.
The UC Web site says that there are currently 2,952 students enrolled in both graduate and undergraduate curriculums this term. That number is expected to rise to over 3,000 during the coming fall semester.
"We're targeting new markets in order to attract high school juniors and seniors, as well as transfer students from two-year colleges," said Patrick Quinn, vice president for enrollment management here on campus. "Last year, the freshman class totaled 496 students. This year we're projecting 529 students. That's an increase of 6.5 percent."
Currently, students from 26 states and 46 countries attend UC. Quinn hopes that by increasing recruitment efforts in new areas enrollment will continue to grow.
"We've been targeting new markets like Atlanta, Charlotte, Tampa and Orlando," Quinn said. "In the past year, we have been gauging interest in the Cleveland and Chicago areas. Arizona and Nevada are on the horizon."
Quinn describes the college's recruitment technique as a three tiered process, typically taking place over a three year period.
The college first acquires the names and, where available, e-mail addresses of high school students from services like PSAT Search. Candidates are then sent introductory information about the campus and its academic programs. Finally, representatives visit college fairs to give a face to a school that, for some, can be hundreds, if not thousands, of miles away.
The addition of new college facilities is also helping to attract students to Utica. Along with the science and technology building, a cutting edge television production studio will be constructed so journalism students can have the opportunity to hone their skills on real-world equipment.
"We're hoping that the new production studio will bring in more students interested in the broadcast track of the journalism program," assistant professor of journalism David Chanatry said. "The facilities will be better here than in some real newsrooms."
The UC Web site says that there are currently 2,952 students enrolled in both graduate and undergraduate curriculums this term. That number is expected to rise to over 3,000 during the coming fall semester.
"We're targeting new markets in order to attract high school juniors and seniors, as well as transfer students from two-year colleges," said Patrick Quinn, vice president for enrollment management here on campus. "Last year, the freshman class totaled 496 students. This year we're projecting 529 students. That's an increase of 6.5 percent."
Currently, students from 26 states and 46 countries attend UC. Quinn hopes that by increasing recruitment efforts in new areas enrollment will continue to grow.
"We've been targeting new markets like Atlanta, Charlotte, Tampa and Orlando," Quinn said. "In the past year, we have been gauging interest in the Cleveland and Chicago areas. Arizona and Nevada are on the horizon."
Quinn describes the college's recruitment technique as a three tiered process, typically taking place over a three year period.
The college first acquires the names and, where available, e-mail addresses of high school students from services like PSAT Search. Candidates are then sent introductory information about the campus and its academic programs. Finally, representatives visit college fairs to give a face to a school that, for some, can be hundreds, if not thousands, of miles away.
The addition of new college facilities is also helping to attract students to Utica. Along with the science and technology building, a cutting edge television production studio will be constructed so journalism students can have the opportunity to hone their skills on real-world equipment.
"We're hoping that the new production studio will bring in more students interested in the broadcast track of the journalism program," assistant professor of journalism David Chanatry said. "The facilities will be better here than in some real newsrooms."
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